During the MTV Video Awards on August 30, Stuart Weitzman launched its first ever TV commercial featuring Gisele Bündchen.
Directed by legendary fashion photographer Mario Testino, and shot in black & white, the campaign connects the brand with dance and music.
The Stuart Weitzman brand has built a solid reputation for creating custom tour shoes for some of the music industry’s biggest stars including Beyoncé and Taylor Swift. Given that the commercial is a tribute to both that unique craftsmanship and the music industry, it was only fitting to launch during an award show that celebrates the fusion of music and performance.
The campaign serves to kick off Fall boot season in the States, but with Australia’s insatiable appetite for style, we constantly find ourselves hovering between seasons on the opposite side of the world.
Progressive recording artist, model and muse Maluca Mala lends her dynamic vocals to the soundtrack, produced by DJ Solidisco, and you can download the track exclusively on the Stuart Weitzman website.
Watch Gisele doing the electric slide with an all-male troupe of dancers here:
Choreographed by Marty Kudelka at the world famous Millennium Dance Complex.
Shop Shop:
Gisele wears the stretch plonge leather KOKO bootie
In Australia, shop Stuart Weitzman online or visit David Jones stores.
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